Committed to the OLOW adventure, convinced of the challenge of building a bridge between fashion and art.

Playing by ear and with style, OLOW follows its instincts. Graphic designer friends, anonymous illustrators, unknown photographers, they unearth artists from magazines, blogs and exhibitions in order to give life to collaborations.

Back in Paris since 2016, OLOW draws its inspiration from the capital’s cultural melting-pot. To be more than just a clothing label, to meet artists and be able to invite friends to openings… an initial wish that has now been broadened and shared with a second Parisian boutique.